The installation projected by Dutch landscape designer Lodewijk Baljon will look at the theme of coolness both literally, as in the cool of the shade; and figuratively, as with style and attitude where ‘cool’ indicates ease and elegance. This latter is attributed to the aesthetic notion of ‘sprezzatura’ born in Italy in the Renaissance period.
Key elements included in Baljon’s project will lead the public through wonder and amazement to a reflection on the environment.
Together with Lodewijk Baljon for the design of Piazza Vecchia this year are
Maurizio Quargnale and Diego Ardizzone for the lighting design,
with Lucia Nusiner as coordinator.